ad specs.

Advertise on our network of websites to reach the right people, at the right time, in the right context.

Maximise the return on your investment and make every click count by taking advantage of the Reach display network and our exciting portfolio of digital ad solutions.

Mirror newspaper, Laptop, Manchester Evening News, Tablet Birmingham Live, Mobile Wales online, showing ads

Display Advertising

Print Advertising

Video

Ad Guidelines

728×90 Leaderboard

A highly effective advertising format designed to help you connect with your audience.

Leaderboard

Display dimensions (WxH)

728 x 90 PX

Max file size

40 KB (if Reach hosted)

Resolution (Pixels/Inch)

72 DPI

Colour Format

RGB

File Formats

GIF, JPEG, JPG, PNG, Approved 3rd Party tagsHTML5 (HTML5 creatives can either be supplied as a 3rd party tag or as a self-contained HTML5 creative)

Flash assets are not supported

Looping limit

30 seconds. Length of animation must not exceed 30 seconds. No looping beyond 30 seconds

Platform

Desktop, Tablet

Display dimensions (WxH)

728 x 90 PX

Max Initial load

40 KB

Max subsequent polite load

200 KB

Resolution (Pixels/Inch)

72 DPI

Colour format

RGB

File Formats

Approved 3rd Party tagsHTML5 (HTML5 creatives can either be supplied as a 3rd party tag or as a self-contained HTML5 creative)

Flash assets are not supported

Max animation length

15 SEC

Max frame rate

25 FPS

Recommended frame rate

15 FPS

Platform

Desktop, Tablet

We support The IAB UK and The Coalition for Better Ads initiatives to create a better ad supported user experience. All ad formats and creative must adhere to The Better Ads Standards.

Contact Us

Start your journey with Reach today.

Our focus is on making your life easier, so we'd love to hear from you and answer any questions you may have about our advertising solutions.

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