You know that feeling when the sun hits your face and you know you’re going to have a great day? We want people to have that feeling when they see your content this summer, and we can help you achieve it.

Summer offers a golden opportunity to attract new customers with eye-catching graphics and compelling designs that can make your brand stand out. Here are some tips to help you create stunning visuals for your summer marketing campaign and drive conversions.

Embrace The Colours Of Summer

Summer is synonymous with vibrant colours. Incorporate these colours into your visuals, from the deep blue of the ocean to the lush green of nature and the dazzling hues of summer blooms. A well-chosen colour palette can evoke feelings of warmth, excitement, and joy associated with summer.

Use High-Quality Images

Quality matters. High-quality images not only look professional but also attract more attention. Ensure your images are crisp, clear, and high-resolution. If you’re using stock photos, choose those that align with your brand identity and summer theme.

Incorporate Summer Elements

Adding elements related to summer can make your visuals more relatable and engaging. It could be as simple as a pair of sunglasses, a beach scene or an ice cream cone – anything that screams ‘summer’. But remember to keep it relevant to your brand and product.

Make Use Of Infographics

Infographics are an excellent way to present information in an engaging and visually appealing manner. They can help break down complex information into digestible chunks, making it easier for your audience to understand and remember.

Keep It Simple

While it’s important to be creative, don’t overcomplicate your designs. A clean, simple design allows your message to shine through without distractions. Use whitespace effectively to give your design a fresh, open feel.

Call-to-Action

Lastly, remember to include a clear call to action (CTA). Whether you want your audience to sign up for a newsletter, fill out a form, or purchase a product, make sure your CTA is prominent and compelling.

Get Expert help

Creating vibrant visuals for your summer marketing campaign doesn’t have to be daunting. With these tips, you can create engaging graphics that capture the essence of summer, resonate with your audience, and drive sales. If you’re not an expert at design, don’t worry, we can help. We have a dedicated studio to support your summer campaign. From eye-catching creatives to impactful videos, expertly written sponsored articles, and more. Home to well-known, trusted brands such as the Mirror, Liverpool Echo, and the Manchester Evening News, and with over one million followers on social media, we have the power to share your content with our engaged audience. We support you from the initial idea to the campaign review.

Ready to talk? Simply complete the form below to arrange a call to discuss your objectives and kick-start your summer campaign.