Reach Solutions
Nigel Black
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02 October 2022
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3 min. to read

Reach has announced that it will represent all of DC Thomson’s print newspaper titles across its advertising packages. DC Thomson, one of the leading media organisations in the UK, produces some of the most read newspapers in Scotland including The Courier, The Press and Journal and The Sunday Post.

From November 2022, DC Thomson’s print newsbrand titles will form part of Reach’s successful advertising packages including Big City with a view to adding more than 740,000 readers. In Scotland, the new partnership will deliver the largest print advertising solution in the country as well as delivering a higher engagement rate across audiences and communities served by DC Thomson titles.

DC Thomson’s main daily titles will form part of Big Reach and Big City advertising portfolio. Its Sunday paper, The Sunday Post, will be part of the Big Sunday which already features 6 nationals and 5 regional titles amounting to a 2.3 million readership rate.

Howard Parker, Sales Director UK regions, Scotland and Ireland at Reach said: “We are delighted to announce our partnership with DC Thomson. As part of our highly successful packages we will deliver even more great value to our advertising customers. Reach continues to innovate the news brand market.”

Gillean McLaren, Head of National Sales at DC Thomson said: “Earlier this year our print titles won two of the biggest awards at the Scottish Press Awards: newspaper of the year for the P&J, and Sunday paper of the year for The Sunday Post, recognising our commitment to quality journalism. The new partnership with Reach gives many more advertisers access to these brands, and their engaged and responsive audiences.”

 

About Reach plc

More people in the UK and Ireland choose a Reach brand than any other commercial publisher. We own over 130 of the most trusted and popular national, regional and local media brands, with a combined print and digital monthly reach of 48m.

With over 11 million registered customers, we are proud to be campaigners, champions and changemakers in our communities.

For more information visit reachplc.com

About DC Thomson

Established in 1905, DC Thomson is one of the leading media organisations in the UK, with a proud heritage of creating trusted brands that enlighten and entertain audiences across the globe.
The company is a privately owned, family business, with people, customers and communities at its core.

While its roots are firmly in publishing, thanks to its portfolio of newspapers and magazines, DC Thomson has diversified into digital technology, radio, TV and events. Using audience insight and data, it creates content and experiences that connect with its customers and build loyal communities.

For more information visit dcthomson.co.uk

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