The Express is accelerating its digital video expansion with the launch of Royals Unscripted, a high-impact, weekly video podcast dedicated to exclusive news, sharp commentary, and in-depth analysis of the Royal Family.
This launch marks the latest milestone in our ongoing strategy to evolve with modern audiences across video and audio platforms. Following the huge success of Daily Expresso, which hit the No. 1 spot among UK news podcasts on YouTube in June, Royals Unscripted leverages this proven format to capture an even highly engaged audience. Before even officially launching, the show has already secured over 5,200 subscribers, demonstrating the immense commercial demand and audience appetite for our digital broadcast content.
Hosted by Express Royal Editor Emily Ferguson alongside renowned Express columnist Carole Malone, the 30-minute show drops every Thursday at 7:00 AM across YouTube, Spotify, and Apple Podcasts. Each episode breaks down the week’s top three royal developments, concluding with a dedicated consumer segment hosted by Royal Fashion Reporter Alicia Liberty. Alicia delivers actionable fashion insights, breaking down royal style and showing viewers how to recreate standout looks, offering an exceptional touchpoint for lifestyle and retail brand integration.
Catch Up on the Latest Episodes
Audiences and potential commercial partners can stream and watch the latest episodes directly on the official YouTube channel at YouTube > Royals Unscripted
Evolving with New Platforms & Audiences
“We are continually evolving our publishing formats to meet our audience where they consume content,” said James Walker, Daily Express Associate Editor (Video). “Video formats have proven extremely successful for The Express, with Daily Expresso proving our capability to lead the UK news space on YouTube. Royals Unscripted offers the same massive potential, allowing us to connect premium commercial partners with a deeply loyal and highly engaged digital demographic.”
Express Royal Editor Emily Ferguson added: “With global appetite for royal coverage at an all-time high, Royals Unscripted offers candid, behind-the-scenes commentary straight from the royal beat. It’s a dynamic new platform that brings our journalism to life in a way that truly resonates with modern viewers.”
Partner with Us: Commercial & Sponsorship Opportunities
As Royals Unscripted rapidly expands across video and podcast channels, we are offering brands exclusive access to our growing global audience through bespoke sponsorship packages, integrated segments, and cross-platform promotional opportunities.
To explore sponsorship, advertising, or brand partnership opportunities on Royals Unscripted, please contact Ed Washington at ed.washington@reachplc.com.
