Case Study

Powderham Castle

The brief

Powderham Castle’s primary objective was to generate more business and to change the views of the public to think "We’re more than just a castle". Powderham Castle also wanted to raise brand awareness by inspiring new and existing customers.

Our solution

We used our suite of commercial products, driven by our unrivalled reach, to meet the client’s needs and objectives. The campaign proposal included the following key elements: digital display advertising, video advertising and sponsored editorial content.

Our reach

The campaign, which ran across digital, video and social, was deemed extremely successful, with the content achieving 5,428 clicks and reaching 83,593 individual consumers. Overall this exceeded the client's key objective of generating more business and brand awareness.
video views
page views

Sarah Short

Powderham Castle

I’m not a marketing wiz like my account director so just having that person there to ask and say ‘Well what about this, how about this, why don’t we do that?’ is just so helpful. It has been great having someone there to guide me.

Main solutions used

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