Kynren, an outdoor live action show based in the North East, wanted to drive ticket sales for their event, with the goal of selling more than 1,500 tickets. The client also wanted to raise brand awareness by inspiring new and existing visitors.
With a range of digital ad formats, we were able to direct our unparalleled audience within the North East to the entry landing page, encouraging local residents to visit and interact with the campaign.
Overall the campaign was highly successful, reaching 323,470 consumers on social media and generating 1,446 total clicks on the digital display adverts. The advertorials generated more than 35k views. More than 1,700 tickets were sold as a result of the campaign.