Attracting Top Talent: What Candidates Really Want from an employer

Reach Solutions
Catherine Lynch
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20 March 2024
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2 min. to read

With 2024’s challenging economic and labour market conditions, attracting and retaining top talent is more crucial than ever. However, it’s not just about what you as a company are looking for in a candidate; it’s also about what the candidates are looking for in your company.

Understanding these key aspects can give your organisation a significant edge in the recruitment process. Here are some things that prospective employees consider when deciding whether your company is the right fit for them.

Company Culture

Company culture is a significant factor that candidates consider when applying for a job. They want to know if they will fit in, if they will enjoy their work environment, and if they will feel valued and included. An inclusive company culture can be a powerful magnet for talent.

Career Growth Opportunities

Candidates are not only looking for a job; they’re looking for a place where they can grow professionally. They want to see clear paths for advancement and opportunities for continuous learning and development.

Work-Life Balance

Work-life balance is a critical consideration for many candidates today. Companies that offer flexible work schedules, remote work options, and respect personal time tend to attract more candidates.

How to improve your recruitment strategy in 2024 guide

Looking for new ways to energise your recruitment strategy?

Attracting passive jobseekers and tempting those not actively looking for a new role is more challenging than ever.

Perhaps it’s time you approached the recruitment process differently? Are you using content marketing to build awareness of your business and its employment opportunities? Is your recruitment campaign inclusive? Are you advertising your roles in the right places?

In the How to improve your recruitment strategy in 2024 guide our recruitment experts reveal the approaches you need to take to inspire and attract applicants in 2024.

Compensation and Benefits

While salary is important, candidates also look at the entire compensation package including health benefits, retirement plans, paid time off, and other perks. A comprehensive benefits package can make your company stand out.

Company Reputation

Candidates consider the reputation of the company in the market. They look at reviews from current and former employees, media coverage, and even social media chatter to gauge what it’s like to work at your company.

Experts on hand to help

By understanding these factors, you can tailor your recruitment strategies to appeal to potential candidates, thereby attracting top talent that will drive your business forward. Here at Reach, we have a team of recruitment experts who understand the challenges of recruitment and the importance of finding the right candidates for your business. Our team is here to provide support and guidance throughout your recruitment campaign, from crafting job postings to optimising your strategy.

To discuss your recruitment needs, complete the short form below, and a member of the recruitment team will be in touch.

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